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SFGAm Development Survey

Talk about anything that has to do with Six Flags Great America and Hurricane Harbor here.
Postby UnclePennybags on November 4th, 2019, 1:11 am
This one was boring (felt long). Lots of questions about what would get me to buy products or access to the park:

https://feedback.sixflags.com/advisoryp ... r2019&cid=%%cid%%&

Here's the sort of questions asked:

    In the last few months, have you used a discount code or coupon you found in a weekly newspaper or mailing?

    In the last few months, have you used a savings app or website to look for deals and discounts (like Retailmenot, or Groupon)?

    In the last few months, have you used a coupon that came with a product or service you purchased?

    In the last few months, have you received a coupon or discount code in exchange for referring a friend to something you currently buy/do?

    In the last few months, have you used a coupon that you found on the website where you were going to buy a product or service?

    In the last few months, have you used a coupon or savings code you received in a promotional email?

    Which of the following have you visited in the last 12 months at least ONCE?
    State Fair, Zoo, Movie theater, etc.

    Hypothetical Situation: This weekend you plan to visit Six Flags Great America. But for one reason or another the park is going to be CLOSED.
    Which TWO of the following activities are you most likely to do instead?
    Stay at home, Go to the movies, etc.

    On average, how much do you think it costs for an adult visit a waterpark?

    Let's say you're thinking about visiting a waterpark
    Do you usually look for discounts on admission before you go?

    How successful are you at finding discounts?

    Realistically, do you think you'd still visit if you couldn't find discounts?

    Where did you usually buy your waterpark tickets?

    On average, how much do you think it costs for an adult visit the state fair?

    Let's say you're thinking about visiting the state fair
    Do you usually look for discounts on admission before you go?

    Realistically, do you think you'd still visit if you couldn't find discounts?

    Where did you usually buy your state fair tickets?

    On average, how much do you think it costs for an adult visit a theme park?

    Let's say you're thinking about visiting a theme park
    Do you usually look for discounts on admission before you go?

    Realistically, do you think you'd still visit if you couldn't find discounts?

    Where did you usually buy your theme park tickets?

    Now we are going to ask you a few questions around your visit planning to Six Flags Great America. For example, when do you come up with the idea to visit, what sparked your interest to visit, how you bought your ticket, etc.

    What was your role in planning the visit to Six Flags Great America?

    When you visited Six Flags Great America was it a...

    What sparked your interest to visit Six Flags Great America?

    Offer Test
    Six Flags Great America occasionally offers special deals on one-day tickets. They would like to know which offers are appealing to you.

    Consider This Offer (1 of 5)
    Buy a Membership and get 25% on Fright Fest Haunted House All Event wristband / express wristband

    If you noticed this offer how likely would you be to visit (to learn more)?

    What TWO things do you think of most when you see this offer?

    Consider This Offer (2 of 5)
    Buy One Ticket and Get Another for 50% Off!

    If you noticed this offer how likely would you be to visit (to learn more)?

    What TWO things do you think of most when you see this offer?

    Consider This Offer (3 of 5)
    Pay only $69.99 per ticket when you buy now!

    If you noticed this offer how likely would you be to visit (to learn more)?

    What TWO things do you think of most when you see this offer?

    Consider This Offer (4 of 5)
    Buy a Season Pass and Get Season Pass Appreciation Days

    If you noticed this offer how likely would you be to visit (to learn more)?

    What TWO things do you think of most when you see this offer?

    Consider This Offer (5 of 5)
    Buy a Season Pass and Get FREE Upgrade to Gold with FREE parking and FREE Hurricane Harbor Pass

    If you noticed this offer how likely would you be to visit (to learn more)?

    What TWO things do you think of most when you see this offer?

    Do you currently own any of the following? Please select all the ones you own.
    Car, Truck, SUV, etc.

    How likely are you to purchase any of the following in the next 2 years?
    Car, Truck, SUV, etc.

    In your lifetime, how many DIFFERENT theme parks have you visited?

    Which of these three TV shows do you like most?
    WestWorld, Gossip Girl, etc.

    Second Offer Test
    Six Flags Great America occasionally offers special deals on one-day tickets. They would like to know which offers are appealing to you.
    Keep in mind that general admission to Six Flags Great America is $79.99.

    Consider This Offer (1 of 5)
    Buy a Fright Fest ticket for $79.99, get a Holiday in the Park Return Ticket FREE!

    If you noticed this offer how likely would you be to visit (to learn more)?

    What TWO things do you think of most when you see this offer?

    Consider This Offer (2 of 5)
    Ride the Go Karts for FREE when you Buy Now for $79.99!

    If you noticed this offer how likely would you be to visit (to learn more)?

    What TWO things do you think of most when you see this offer?

    Consider This Offer (3 of 5)
    Save $20 off the regular price of $79.99 and get FREE Parking when you buy now!

    If you noticed this offer how likely would you be to visit (to learn more)?

    What TWO things do you think of most when you see this offer?

    Consider This Offer (4 of 5)
    Pay only $69.99 per ticket when you buy now!

    If you noticed this offer how likely would you be to visit (to learn more)?

    What TWO things do you think of most when you see this offer?

    Consider This Offer (5 of 5)
    Save 50% off the regular price of $79.99 when you buy now!

    If you noticed this offer how likely would you be to visit (to learn more)?

    What TWO things do you think of most when you see this offer?
UnclePennybags

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